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Perceptions and Value of Off-line Retailers’ Interactivity
Bela Florenthal
Abstract
Researchers repeatedly suggest that interactivity is a characteristic of
the Internet. This paper examines whether consumers perceive off-line
retailers to be as interactive or even more interactive than the on-line
retailers on three dimensions: message contingency, real-time
communication and control. Two studies (in-depth interviews and a
survey) reveal that when comparing interactivity of web stores with
physical stores and catalogues, consumers perceive physical stores and
catalogues to be as interactive as web stores on two out of three
interactivity dimensions. In addition, the paper shows that consumers
value the interactive characteristics of off-line retailers as much as
they value the interactive characteristics of on-line retailers. The
implications of these findings are discussed.
Full
Article
Steven J. Balassi
Abstract
A prior study shows that U.S. fiscal policy accounts for 69% of
California's income inequality. This
study examines what is different in California to explain the remaining
31%. The first part of this
study examines the variables which are different in California compared
to the rest of the U.S.
The major variables which are examined are immigration, education, and
health care. They help
explain the 31% difference which the U.S. fiscal policy does not account
for. The second part of
this study reports the results of multiple regression tests with the new
variables to strengthen the
prior correlation of 69%.
Full
Article
Tradable Hospital Admissions
Permits: Creating a Market for
the Medically Indigent
Andrew J. Buck and Michael Peng
Abstract
As a matter of social contract, American society provides health care to
the medically indigent. Two problems arise: First, the rate at which
care is reimbursed is government determined minimal regard to the market
place. Second, the liability of providing hospital care for the indigent
is not shared equally by all hospitals. This leads to some socially
undesirable consequences, such as the closure of hospitals in poor
areas. This paper proposes tradable admissions permits as a method for
restoring the 'missing market' for care for the poor. Unlike the
prospective payments system, admissions permits can achieve both
efficiency and equity.
Full
Article
Fraud Detection: The Moderating
Role of Fraud Risk Level
Nahariah Jaffar
Abstract
This study aims to examine the moderating effect of the contextual fraud
risk level on the relationship between the external auditors‟ ability to
assess fraud risk and their ability to detect the likelihood of fraud.
This study uses an experimental approach by sending case materials to
audit partners or audit managers attached to auditing firms operating in
Malaysia. The result shows that the contextual of fraud risk level has a
significant effect on the relationship between the external auditors‟
ability to assess fraud risk and their ability to detect the likelihood
of fraud.
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Article
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